Information Superbrand, Inc., (iSi) founded in 1995, and incorporated in 1999, is an IBM NetGen Partner and Microsoft Partner that has spent more than a decade developing a marketing CREDIBILITY solution utilizing a global Information-Marketing™ network that provides INDEPENDENT THIRD-PARTY, HIGHER AUTHORITY INFORMATION that consumers perceive to be MORE credible and MORE authentic than any other source.

iSi is a company managed by experienced professionals from marketing, financial services,  advertising, legal, medical, publishing and entertainment backgrounds that have dedicated more than a decade to developing and refining the Information-Marketing™ concept from a single Website to a global, content-ready network spanning every significant consumer market segment.

Recognizing and experiencing first-hand the "information overload" brought on by the Information Age, iSi focused its resources on leveraging new technologies to increase the RELEVANCE, CREDIBILITY and AUTHENTICITY of the message, instead of adding more messages, regardless of how accurate the placement of those messages could be.

The problem is consumers don't BELIEVE the marketing messages and getting more consumers to BELIEVE is best accomplished by increasing the RELEVANCE, CREDIBILITY and AUTHENTICITY of the messages instead of merely increasing the exposures of those messages. Increasing the RELEVANCE, CREDIBILITY and AUTHENTICITY of marketing messages also has the exponential effect of making ALL existing exposures work more effectively, instead of adding incrementally more exposures.

HELPING CONSUMERS creates powerful and fundamental "implicit obligations" in those consumers that benefits marketers far beyond the obligation, in ways far more powerful than any form of traditional advertising. For more information please contact us.